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Welcome To
Urban Lending
At Urban Lending, we provide expert assistance and end-to-end support for a range of loan solutions. Our goal is to help you access the right financial products with the best terms from our network of 20+ trusted Banks and NBFCs.
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Welcome To
Urban Lending
At Urban Lending, we provide expert assistance and end-to-end support for a range of loan solutions. Our goal is to help you access the right financial products with the best terms from our network of 20+ trusted Banks and NBFCs.

About Urban Lending

Urban Lending is a trusted loan service provider based in Howrah, West Bengal, committed to helping individuals and businesses secure the right loan solutions with ease and transparency. With a strong network of partnerships across 20+ leading Banks and NBFCs, we offer a wide range of loan products tailored to meet diverse financial needs.

Whether you’re looking to purchase your dream home, unlock the value of your property, transfer an existing home loan for better terms, or secure funds to grow your business — Urban Lending is your reliable partner every step of the way.

Our mission is to simplify the borrowing process through expert guidance, competitive rates, and personalized support — ensuring you make informed decisions and achieve your financial goals smoothly.

Why Choose Urban Lending ?

Choosing the right loan partner can make all the difference. At Urban Lending, we go beyond just loan processing — we provide expert guidance, personalized solutions, and end-to-end support to help you make informed loan decisions with confidence.

Legacy of Trust

Many years of loan advisory experience

Client-Centric Approach

Customized strategies, not one-size-fits-all

Best Service Guranteed

Service does matter

Expert Guidance

Led by industry expert Rashi Vasudeva Mukherjee, our team brings years of experience and deep market insights to guide you toward the right financial decisions.

Transparent Process

No hidden charges, no false promises. We believe in 100% transparency and keep you informed at every step of the loan journey.

Faster Approvals

With our strong lender relationships and in-depth knowledge of documentation requirements, we ensure faster loan approvals and smooth disbursal.

Our Services 

Simplifying lending ecosystem

Home Loan

We help you secure housing finance at competitive interest rates for buying a new home, under-construction property, or resale property. Our team ensures a smooth and hassle-free application and approval process.

Loan Against Property (LAP)

Unlock the value of your residential or commercial property by availing a secured loan for personal or business needs. We assist in getting high-value loans with flexible repayment options.

Home Loan Balance Transfer

Already paying a home loan? We help you transfer your existing home loan to another lender offering better interest rates or terms — saving you money over time.

Business Loan

Fuel your business growth with unsecured or secured business loans. Whether for working capital, expansion, or machinery purchase, we guide you to the right lender.

Meet Founder & Managing Partner

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Rashi Vasudeva Mukherjee

Rashi Vasudeva Mukherjee is the visionary behind Urban Lending, bringing a deep understanding of India’s lending ecosystem and a passion for empowering individuals and businesses through accessible financial solutions. With years of experience in the finance and loan advisory space, Rashi has built strong relationships with over 20+ leading Banks and NBFCs, enabling clients to secure the best possible loan products tailored to their needs. Under Rashi’s leadership, Urban Lending has grown into a trusted name known for its transparency, customer-first approach, and efficient loan processing services. Her hands-on involvement in client consultations and strategic partnerships ensures that every customer receives expert guidance and personalized financial solutions. Driven by a mission to simplify and streamline the borrowing process, Rashi continues to lead Urban Lending toward innovation, growth, and client servicing.

Here’s what our Customers have said.  
"Urban Lending made the entire home loan process so smooth and stress-free. Their team was always available to guide us and helped us get the best deal from a top bank. Highly recommended!"
Rajat Sinha
Kolkata
"I transferred my existing home loan through Urban Lending and saved a significant amount on interest. The process was quick, transparent, and well-managed. Thanks to Rashi Vasudeva Mukherjee and his team!"
Priyanka Ghosh
Howrah
"Needed funds urgently for business expansion and Urban Lending arranged a loan against property within days. They understood my needs and got me the right offer without any hassle."
Arvind Mehta
Business Owner
"I wasn’t sure which bank to approach for my first home loan, but Urban Lending gave me multiple options and explained everything clearly. Very professional and customer-friendly!"
Neha Dutta
First-Time Homebuyer

Official info

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